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Bär Schuhe
Digital strategy and continuous development focusing on integrations, automation, and performance in e-commerce.
Service
System Integration
Technology
Shopware
Date
2023
Location
Bietigheim-Bissingen
Key facts
Digital strategy and continuous development based on Shopware
Development of advanced features such as
Address validation and fraud prevention
Store availability per product
Marketplace synchronization
Marketing automation with SAP Emarsys
Integration of Microsoft Dynamics NAV
Multi-layer caching with Cloudflare, Varnish, Redis, and OpCache
Monitoring with Pingdom and Tideways
Marketing integrations: Google, Facebook, Instagram, Criteo, Awin, etc.
Tracking integrations with Google Tag Manager and Google Analytics Enhanced Ecommerce