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Bär Schuhe
Digital strategy and continuous development focusing on integrations, automation, and performance in e-commerce.
- Service
- System Integration
- Technology
- Shopware
- Date
- 2023
- Location
- Bietigheim-Bissingen

Key facts
- Digital strategy and continuous development based on Shopware
- Development of advanced features such as
- Address validation and fraud prevention
- Store availability per product
- Marketplace synchronization
- Marketing automation with SAP Emarsys
- Integration of Microsoft Dynamics NAV
- Multi-layer caching with Cloudflare, Varnish, Redis, and OpCache
- Monitoring with Pingdom and Tideways
- Marketing integrations: Google, Facebook, Instagram, Criteo, Awin, etc.
- Tracking integrations with Google Tag Manager and Google Analytics Enhanced Ecommerce


